MobilTuri, the flagship brand of the Turi group specialising in the production of Made in Italy kitchens, decided to appear on TV for the first time with an institutional commercial broadcast on the major national stations.
To convey the values of a brand that speaks of all-Italian design, exquisite materials and meticulous finishes, we created a commercial, “The kitchen of the future” in which the undisputed protagonist is the MobilTuri kitchen itself.
Since 2018, careful planning has brought the MobilTuri brand into every Italian home, thanks to a media mix consisting of regular spots on Sky and the main national broadcasters, radio commercials and, of course, an intense campaign on the company’s digital and social channels.
