The Natuzzi Group was founded in 1959 by Pasquale Natuzzi, who is still its CEO and head designer; it designs, produces and sells sofas, armchairs, furniture and accessories for the living area of the home. Today Natuzzi is the largest Italian furniture company, a world leader in leather sofas and the most recognised brand in the world among consumers of luxury goods.
Every year, at the end of the Salone del Mobile in Milan, Natuzzi organises an event for its entire global sales network, in order to share news of the collections just presented at the fair and their methods of introduction to foreign markets.
For the reception, Natuzzi relied on Promomedia, which managed the project image and staffing for the welcome at the airport when the delegations arrived.
Activities: hostess for events, desk set-up, BTL material production
